Harris Flynn is a training provider specialising in crowd control, door supervision, first aid and steward training.
Operating in London, their team is made up of highly trained and experienced providers who are committed to bringing businesses up to date with the most relevant and effective training skills for their staff and customers. To get ahead and succeed online, they needed a new website.
After submitting their design brief, we got to work. Here’s why we loved working on this project so much.
Training provider web design
The health and safety of staff and customers across the country depends on high quality training providers who are committed to teaching best practices at all times.
It was crucial for our website designers to get the interface to reflect our client’s values, so they can streamline their online marketing.
To help capture the attention of online visitors – and encourage further navigation across the webpages – our designers used a minimal, colourful and spacious colour palette to get the ball rolling.
With a yellow and varying blue colour scheme, we were able to create a user-friendly and open interface.
When you land on the homepage here, simplicity is key. A large opening slider greets users in, with an immediate yellow call to action button on hand to whisk users away to the services page.
Scrolling further down, an about us section is then supported by horizontal service boxes, each splashed in the website’s colour scheme. Visitors will also see the modern icons, as well as plenty of white space in-between the content boxes.
Building unique design around your web visitors’ online experience is crucial to generating further clicks. That’s why you’ll also see a fixed-scroll image banner behind a section on testimonials that highlight our client’s amazing service.
Finally, when users get to the bottom of the website, they have the opportunity to quickly get in touch with our client thanks to a simple contact form.
Conveying information to users needs to be done in a way that simplifies legibility
With a crisp and modern serif typeface, our designers transformed this website from a traditional one into a contemporary blend of modern and the familiar.
Design consistency also matters to us. When users are put off by inconsistent design and unexpected surprises, they’ll let you know by leaving.
On each webpage, our designers incorporated the key elements that make this website so appealing: above-the-fold image sliders, interactive content and content adhering to the colour palette.
Our websites don’t just look nice – they allow visitors to do what they need to do on interfaces that let it happen.
For Harris Flynn Training Consultants, a minimal homepage layout makes for a much smoother navigation experience.
Navigation bar remains visible at all times, whilst handy call to actions take users to where they need to go.
And it’s all about serving design and content around user expectation to drive conversion. That’s why we placed the testimonials section immediately underneath the services section, letting our client’s clients do the talking.