Hang Up Golf is a luxury retailer of golf GPS and phone-compatible headcovers based in the capital.
Constructed in luxury PU, their original HUG headcovers are hand-stitched in highlighted tech fabrics by specialist craftsmen on-site. To compete more competitively online and make it easier to sell their stock, Hang Up Golf approached Red Website Design for a brand-new eCommerce website with all the trimmings.
UK Golf web design
For over 10 years, we’ve been designing and building low-cost, high-quality websites for business big and small based in the UK and around the world.
Whether it’s a simple brochure style website or an eCommerce website, our web packages deliver and help you compete online.
With websites that look and feel good, your new website means you can carry on doing what you do best – but better.
For Hang Up Golf, we designed a fully functional eCommerce website that helps customers locate products quickly and purchase them easily. Perfect.
We think that businesses that sell amazing products need to do so on an amazing eCommerce platform.
The overall web design of Hang Up Golf is modern, crisp, and forward-thinking, which engages with customers from as soon as they land to the moment they leave.
Featuring a vast array of complimentary design features such as call to actions, content banners and sticky headers, this website works as one core cog in our client’s digital marketing offering to ensure every user’s visit is a considered and catered-for experience.
Landing on the homepage, we’re met with a huge image banner containing a strapline as well as a call to action immediately taking customers to the shopping portal.
Scrolling further down, users can watch a video and learn more about why they need the product thanks to enticing service copy which is accompanied by modern icons for each line.
Then, as users delve further down the website, they can enjoy more high-quality images of our client’s products, positioned centrally on a slider that can be controlled by the click of a mouse.
Design visuals are incredibly important. We judge with our eyes first, and we enjoy content and design that is easy on the eye and engaging.
For our client, all content is housed in a white, black and red colour scheme which runs across the whole website, making this website a consistent and visually eye-catching one.
Customers love it when they know where – and how to get to – the shopping page. It’s a big part of why they came to your website in the first place, right? They want to view products and buy them with little work.
For our client, features such as call to action buttons to a sticky header navigation make it even easier for users to head over to the online store.
What this does is marry our client’s conversion goals with the aesthetics of the web design itself, making this a finely tuned website that acknowledges the users’ priorities while making their experience as pleasant as it can be on an interface that is built for them.
Heading over to the buy page itself, this interface is consistent with the rest of the website in terms of colour schemes and fonts.
But with the addition of a product category architecture, this page is perfect for helping customers learn more about a particular product as well as making it simple for them to purchase it.
And when users add a product to their basket, they can simply and quickly pay for it thanks to a user-friendly and concise payment checkout process.