Positive Dementia are a family business dedicated to improving the lives of those suffering with dementia.
With years’ worth of experience working with dementia sufferers and children with Exceptional Educational Needs, the team have first-hand experience in this line of work.
Experiencing the loss of a loved one to this disease is an upsetting, frustrating, and confusing process for all involved.
The use of sensory toys as part of daily care can greatly add enjoyment to those with dementia, however.
Positive Dementia are proud to hand-produce all their toys, games, and activities, and having received a positive response to their products, they wanted to go online. That’s where we came in.
From design brief to handover, the team here at Red Website Design worked with our client to produce a beautiful eCommerce digital store where products can be displayed and purchased with ease of access.
To find out more about how we made a website that works, have a read below.
With a colour palette that sparks creativity, fun, and stimulation, we’ve gone with a purple and orange colour scheme that adds life and character to the branding. This is reflected in the logo, too, and really sets the tone throughout.
With this one, we really do say it best when we don’t say it at all. White space is often seen as a waste, but here it keeps products and the brand mission at the core of the website.
Typefaces are your visual language you communicate with visitors. And with a sans-serif Helvetica font, we’re able to inject modernity, clarity, and forward-thinking from start to finish.
This website really does shine as an eCommerce website. With a sticky-headered navigation page easily visible and legible, customers can find what they are looking for with ease.
For an eCommerce website, we knew we had to get the UI right. For our client, we’ve made product pages clean, and simple, with large images accompanying relevant information.
When a customer sees something they like, they can simply add it to their basket and continue with their journey. It’s this kind of fluidity that transforms this website from a simple one to an engaging, practical one.