Compton Heating are experienced heating & plumbing specialists based in Bourne, Lincolnshire.
With more than 13 years’ experience in the industry under their belt, they operate in the installation and management of heating, plumbing, and renewable services to fit all requirements at competitive prices.
Their expertise in delivering modern, efficient heating technology solutions has strengthened their reputation as major competitors across the industry.
Leading on this success, the team over at Compton Heating wanted to work with us to produce a website to match. We were more than happy to!
Have a read below to see how we went about designing a modern, digital store-front for our client.
In-keeping with our signature design, Compton Heating’s webpage is seemingly effortless to navigate and operate, optimising the UX as much as possible.
Retaining a clutter-free navigation header is a central requirement if you are going to reduce bounce rate; for our client, we kept things simple and clean with minimal navigation buttons outlining clearly the services on offer.
The professional background slider compliments the webpage nicely, making it easier to communicate to visitors the nature of our client’s business. It adds an airy touch to the website, too, helping to transform Compton Heating into a modern, sleek brand.
Below, we have a simple 3-column container displaying what our client can offer to prospective customers. The content here is consistently swift and jargon-free. This is something you may want to think about if you operate in a highly-specialised industry and need to communicate your services in a way that retains a professional tone.
Complimenting nicely below is our introduction section. Our client’s introduction section is successful in introducing themselves to potential customers, as well as outlining their professional background and skills.
Introductory sections are an integral requirement for any successful website marketing strategy. Above all, they are your first major avenue of communication to your customer – and can make or break any leads.
As touched upon above, the content running throughout this website is clear, easy-to-read, and jargon-free – all the while accommodating values of professionalism and expertise that our client holds at heart.
Striking this kind of balance enables your audience to engage with your brand that isn’t impeded by inaccessible content.
When designing our client’s website we strove for simplicity, clarity, and space. These are qualities that we believe promote successful UX and UI and go a long way in building a longstanding relationship between clients and customers.
Accreditation, Testimonials & Gallery
Being specialists in the industry, we really wanted to make our client’s reputation visible across the whole website. This encourages peace of mind amongst visitors as well as providing irrefutable evidence of their workmanship. Everyone’s happy!
You’ll see at the bottom a row of regulated organisations that protect the industry against malpractice and support businesses who adhere to strict health & safety standards.
Featuring a gallery on your webpage allows you to communicate your product to your customer. It’s also a great way to show how you approached a particular project.
It was great to work with the team over at Compton Heating.