Did somebody say low-cost, high-quality, clean web design?
Pipe-fitting, ventilating, and kitchen-extracting their way from Nottingham, Uni-Clean are the team behind keeping buildings hygienic, safe, and enjoyable to be in.
They say somebody has to do it, and if you’re going to get somebody, it needs to be Uni-Clean. Why? Because they work nationwide with teams all over the UK to deliver a squeaking-clean service.
Wanting to maximise their online visibility and get seen by more potential customers, our client submitted a design brief for a cheap, high-quality web design service that would help them get the job done.
So, what were we waiting for? Our web designers got to work and produced something fantastic.
Have a read below to discover why we love this one so much.
Web Design & Interface
Here at Red Web Design, nothing gets us more motivated than receiving a client design brief and getting to work.
And for our industrial cleaning client, it was no different. When they got in touch asking us to design their website, we couldn’t wait to get started, and already had a few ideas in mind.
For this project, we set out to set out two things.
First, we wanted to reinvigorate the digital presence of cleaning services.
And, second, we wanted to do this in a way that retained professionalism, creativity, and provided online visitors with a space that was engaging and user-friendly.
Creatively, we made design go farther than ever, with an optimistic and bright colour palette. Front to back, soft injections of yellows and blues are the perfect way to introduce our client as a forward-acing and refreshing organisation.
And by applying this colour palette, web design is able to reflect values of cleanliness and vigour. Perfect.
When we talk about professional web design, we’re talking about consistency and design that doesn’t leave any nasty surprises. We also mean a clean, sans serif Ubuntu font beautifully coloured by a soft grey.
And what about a user-friendly design? We could be here all day to talk about what makes user-friendly design so special, but for our client, it means building a website that has everything in place to progress the customer journey.
We’re talking about sticky headers, page-wide sliders with engaging service CTAs, and easy-to-read service icons. We’re talking about service pages that include emergency call-out numbers as well as a social media feed.
When bundled together, these web design elements bring our client closer to their customers than ever before.
Using Your Business Website to Build Online Reputation
Now that we had the design and interface in place, how could we further push our client’s reputation online?
Building your online reputation online is crucial if you are to stand out from competition and achieve more by letting your business – and customers – do the talking.
From a ‘gallery/at work’ page that displays their amazing work, to a dedicated ‘why choose us page’ full of enticing copy – this is social proof at its best.
And, with accreditation logos present across the whole website, we’ve helped ensure online visitors can trust this website even more.