Project Description

Web design Middlesbrough

Actions Ltd are an MOT training provider based in Middlesbrough.

They needed a standard, brochure style website to showcase their courses and services.

You can view a screenshot of the home page below.

Web Design Middlesbrough
Web Design Middlesbrough

Web design Middlesbrough

Actions Ltd are an MOT training provider based in Middlesbrough.

They needed a standard, brochure style website to showcase their courses and services.

You can view a screenshot of the home page below.

Web Design Middlesbrough

Actions Training

Actions Training specialise in MOT Tester Training Courses, taught by staff with over 30 years’ experience in the industry. They also run other services such as MOT Centre Management Courses, Annual CPD Assessments and Pre-Vehicle Testing Assessments.

They’re a business with many hats, and when it was time to step up their digital presence, a brand-new brochure style website from Red Website Design would help them compete better and reach more customers whatever the time of day.

Training course web design

If there’s one thing our UK web designers love doing, it’s crafting beautiful design that’s in-tune from start to finish. For our client specialising in helping others get ahead in life, we knew we wanted to craft an aesthetic finish that reflected our client’s branding.

We’ve done this by opting for a blue and white colour palette, with a spacious, user-friendly white background for good measure.

Both aesthetic and functional, it’s the perfect marriage to help curate a user experience that’s productive and enjoyable.

At its heart, this design is minimalist, sharp, and just the right kind of design you’d expect for the nature of our client’s services – and that’s always good for user experience.

Away from the homepage, the same great design can be found on all services pages with titles and main body text in their appropriate colours.

You’ll also find small design icons dotted around the website to break up text and to vary website content.

What this does is help create a website that is consistent, user-friendly, and familiar: the perfect mix for users looking to access content quickly.

And last but not least, to bring the website alive, when customers hover over navigation buttons and CTAs, they’ll see them quickly change colour to match the colour palette.

The best thing? All of these design elements work together to produce an appealing, functional, and clean design space that users can make the most of every time they come and visit. Perfect.

Design experience

We love hand crafting websites that operate correctly as well as look good.

For Actions Training, we knew all this design needed to be placed on a website that enabled customers to do what they came to do – navigate, browse services, and get in touch with our client.

It made sense, therefore, to have an interface that was built around the customer and anticipated – with buttons in place to progress – the customer journey from start to finish.

When online customers land on the home interface, they’re greeted by a wide-open slider that introduces our client with a bold statement as well as accompanying CTAs.

Then, scrolling down, they can peruse the various services on offer and view images to add that sprinkle of context.

You’ll find that content isn’t too long here – visitors don’t resonate with that when they’re trying to access the services they want quickly.

Bringing all of these high-quality web design elements together, our UK design team have hand-crafted a website that’s built around both our client and theirs.

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