The Computer Tec are an advanced IT Support Company operating in Lincoln.
They provide efficient IT solutions and services for business and residential clients, ranging from computer support to hardware installation.
They came to Red Website Design for a brochure-style website where their services, products, and price listings could be made visible to the public.
We’ve established a quick-and-easy-to-use webpage for our client, making it even easier for prospective customers to browse their services and find what they are looking for with ease.
Afterall, it’s very likely that the majority of visitors are going to be those who need help with their computer / software. They have already made the decision to enquire about technical IT services. Making a navigable site was therefore imperative to reducing an unhealthy bounce rate and delivering a reliable product.
Splitting the services into ‘Business’ and ‘Residential’ ensures our client’s audiences are able to access the relevant content when they need to. This saves searching around a website for something that should be readily accessible! By doing this, we’re able to cut through the competition whilst keeping things simple.
Let us envisage ourselves as a customer and map out a typical customer journey, from problem to solution.
We’re working at home, and as we’ve come back from making a nice brew, we’ve discovered a fault with our computer. As a result, we’ve only gone and lost some important data (oh no!) This is the last thing we needed on a Monday morning.
Luckily, we’ve got our phone with us, and can scan the internet for some help.
We search for ‘Computer repair Lincoln’, and (thanks to our magical SEO) The Computer Tec appears pretty high up on the listings. Perfect.
So, as we get onto the site, we immediately come across a ‘Residential Services’ slider. Clicking on this, we see that this company offer a Data Recovery service. This is a great start.
Remember the last repair shop we had to deal with? Unreliable, slow, and a bit pricy?
Better check out the Testimonials page at the top. What have others been saying about the service?
Well, we can see a customer that is extremely satisfied with their latest service and would definitely recommend to others.
Luckily, a ‘contact us’ call-to-action button is on-hand which makes it even easier for us to get in touch and get some help.
There are a few things to note from our customer journey. First things first: it would not have been so swift were it not for the layout of this webpage and its accessibility.
We were easily able to access the content we needed because it was right there in front of us. There was no hardship trying to locate the pages we need. The website did the work for us.
Further, it demonstrates the essential significance of a credible testimonials page, as well as consistent (but not overwhelming) call-to-action buttons.
Design & Colour
Keeping things fresh and lively, a leaf green colour scheme makes our client stand out. It also promotes vitality, health, and repair – values that work especially well with our client’s branding.
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