Wreaths aren’t just for Christmas, and if there’s anybody who knows that better then it’s The Yorkshire Wreath Company.
What started as a humble way to bring happiness to her mum during 2020’s lockdown, Kelly’s business has only grown since then and has been featured in Country Living UK Magazine. Using the finest quality faux silk flowers and foliage on an eco-friendly base, our client’s wreaths keep doors looking beautiful all year round. To build on the success of the business, Kelly came to us for a website that would make it easier for her to promote her wreaths and inspire customers.
Web design visuals
When we build low-cost, high-quality websites for our amazing clients, we can only ever deliver on brilliant service if we know and understand their values, USPs and what it is they want to achieve with their website.
To make web design work for your business, it’s important to know what you want your website to do.
For Kelly and her wreath business, our UK design team knew they wanted to create a beautiful, inspiring and professional digital store window – everything that Kelly’s business is at its heart.
Doing this would connect Kelly with customers who are seeking the very kind of products that she so happens to produce using only the highest of quality materials.
Whether it’s a page telling Kelly’s story or an eCommerce page where customers can browse and purchase beautiful wreaths, our designers built a digital presence that promotes positive experiences right across the whole interface from start to finish.
Creating positive experiences is done when you both satisfy the visual and experiential expectations of customers.
Visual design is crucial to building positive first impressions as well as allowing you to reflect who you are and how you can help your customers.
When you first land on our client’s homepage, not only do you know immediately that our client specialises in wreaths – you get to understand this on an interface that is customer-focused and aesthetically pleasing.
This is done by a combination of modern and minimalist design layout (think large service boxes, animating hover-over images, and negative space) and a colour scheme that is both easy on the eye and complimentary to the surrounding web design.
On a teal and white colour palette, we’re better able to communicate Kelly’s USPs on a website that is tailor-made with a target audience in mind – those who have an eye for the beautiful things in life.
It’s important that users both feel comfortable on your website and that they know how to get from A to B using the relevant links and other navigational signposting on your website.
Our web design team are proud to handcraft beautiful websites that integrate a seamless interface into the user experience.
For The Yorkshire Wreath Company, our designers built an interface that is simple to use, fast, and supportive of the user journey. Whether customers want to learn more about Kelly and her journey, or simply wish to purchase a product, they can do so on an interface that guides them to their destination.