Amethyst Education is a specialist permanent teaching jobs recruitment business supporting Early Career Teaching job appointments. Recently voted ‘Best Education Recruitment Company 2021’ by the UK Enterprise Awards, our client is known for offering job seekers outstanding service from beginning to end.
When it came to a new website, though, we were more than happy to step in and get the job done. Here’s how we turned a web design brief into a website that gets top marks.
Teacher recruitment web design UK
Our client needed a brand new business website that connected them to audiences in a way that no other website could.
It would need to be a website that would marry their existing USPs with stunning web design to create a user experience that is engaging, meaningful and enjoyable.
Above all, web design would need to both communicate services clearly, and have appropriate navigation tools in place to promote and encourage further on-site action.
Web design: homepage
The moment you land on our client’s homepage, a simple but elegant purple and white colour palette both compliments content and brings it to the front of the screen, helping clients navigate across the website with ease.
You’ll find this colour palette soaked right through this website, helping to make navigation a more consistent and seamless experience.
Working in partnership with the colour palette is the modern typeface itself. With a sharp sans serif typeface, we’re able to communicate content in a way that both feels professional while giving content a more modern edge.
Onto web design itself, and we have an interface that balances content and white space brilliantly. This really matters. In today’s world, users want to find information easily and they want to find it quickly.
To make this happen, web design needs to know when to step in – and when to take a back seat. For our client’s website, it makes that balance perfectly.
On the one hand, we have design features like large images, icons, and content boxes. On the other, white space helps to balance content out and let the space breathe.
User Navigation and Experience
We build websites that are catered to the user journey.
Whether it’s for a local bakery or a business specialising in recruitment like Amethyst Education, our websites are all united by one thing: making websites that understand a user’s needs.
Easy to use and navigate across, the way we build websites means that online visitors can quickly and easily locate the information they need – when they need it.
Whether web visitors are here just to browse, or carry out more complex tasks, our affordable website design packages lend themselves naturally to web navigation that is user-focused.
For Amethyst Education, our UK web designers built structures that ultimately help users find what they need.
From large content boxes to clear call to action buttons and negative space, we’ve made it easier than ever for our client’s customers to find what they’re looking for.
All on an interface that is engaging, visually appealing, and minimal.