You need to understand how easy to use it will be for you to manage moving forwards. Will you be able to add and edit your products yourself, or will it be complicated so even minor price changes require the help of a designer?
Another factor to consider is what happens in the future if you want to move to a new Ecommerce platform. Can your products be exported from one to the other, or is it a fully hosted service that can’t connect with something else?
More questions that lead on from this one:
- Is the platform regularly updated?
- Is it secure enough to handle online payments?
- What Ecommerce features does it offer?
- Is it SEO friendly?
Make sure you fully understand the Ecommerce solution you are looking at. As your store advances, will your platform advance with you, or will you need to start over again?